Valley First

Featured Member: Frosted Tier Cakes

Featured Member:
Frosted Tier Cakes

While Frosted Tier Cakes owner Mel Williams has been making her elaborately decorated cakes out of her home for several years, it was only this past year that she decided to open her own Armstrong storefront and reach a wider audience.

Taking the leap from a home based business to a retail location was a nerve racking proposition but Valley First Business Banking Advisor Jared Nelson helped her with the launch.

“I first met Jared right after I got my business license and I was nervous about taking such a big step,” she says. “He was super friendly and incredibly generous with his time. Since I opened Frosted Tier Cakes, he’s always available to answer every single question I have.”

While Williams loves making custom-made cakes as well as ready to eat confections such as cake pops, cupcakes and macaroons to clients throughout the North Okanagan, she does admit that starting your own business is not without its challenges.

“Make sure you love it because you are going to have to put 150 per cent into it every single day,” she says.

To that end, Mel advises would-be business owners to make sure they do their research and talk as many people they can before taking the leap themselves. “It’s essential to know what you are getting into.”

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