Valley First

Employees Pledge $33,000

Valley First employees pledge $33,000 to local charities
December 10, 2012

Penticton, B.C. – Valley First employees have reinforced their passionate commitment to making a real difference in the communities they serve by pledging more than $33,000 to local charities and community organizations in 2013.

“Our employees are well known for their incredible generosity,” says Valley First president Paulette Rennie. “To find $33,000 for organizations across the region is simply astounding. I know these donations will go a long way to improving the lives of those less fortunate. I couldn’t be prouder of the Valley First team for displaying this tremendous level of support and commitment to the areas in which they live and work.”

Causes that will benefit most from Valley First’s generosity include Feed the Valley and United Way. Employees have committed to regular payroll deductions that will exceed $33,000 over the next 12 months on top of other regular giving and volunteer programs.

Roger Houle, Valley First’s head of business banking is passionate about why he gives: “I love being able to support the community through my credit union. Our corporate giving aligns with my personal priorities, so it’s easy for me. Valley First gives me the ability to give to causes I want to give to. I give because I think it’s the right thing to do—it’s really that simple. I have trouble saying no when I know my contributions are going to such great causes.”

Employees from Valley First’s First West Credit Union partner Envision Financial have also committed to a significant contribution in their communities by earmarking close to $45,000 for charities across the Fraser Valley.

"The show of support is simply amazing," says Seline Kutan, executive director of the First West Foundation. "This isn't a corporate donation; these funds come directly off employee's paycheques each month and will make a huge difference in our communities."

About Valley First

Valley First is a division of First West Credit Union, B.C.'s third-largest credit union, which has 40 branches and 29 insurance offices throughout the Lower Mainland, Fraser Valley, Kitimat and Okanagan, Similkameen and Thompson valleys. Led by Launi Skinner, First West has $7.1 billion in assets under administration, more than 171,000 members and close to 1,300 employees.

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